NBC News/TODAY Show Interview (gummy vitamins)

  Challenge An NBC News producer reached out to me about a story on gummy vitamins. The producer asked, was my SME available for a video interview before the end of the business day? NBC planned to run the story on the TODAY show the …

NBC News/TODAY Show Interview (multivitamins)

  Challenge An NBC News producer approached me with the opportunity for the Council for Responsible Nutrition (CRN) to respond to a major news story concerning multivitamins. How do you prepare your subject matter expert (SME) for a television interview with NBC News/TODAY in defense …