Challenge I typically help senior executives write and edit their own articles prior to publication, but this time, I decided to write a bylined article myself. Why? I saw an unfulfilled need and decided CEOs and senior leadership could learn how they can better support …
Halpern Enterprises in the Press
Challenge Halpern needed a communications strategy to connect with customers and other stakeholders to support its business objectives. Action I worked with executive leadership to determine what activities and projects will make great stories. I also maintained good relationships with the reporters who covered the industry and …